Pricing
Pay Per Placement
A placement is a published article on a third-party site that includes your brand mention and/or contextual backlink.
You’re not buying content alone. You’re buying the full delivery
What we handle end-to-end:
- Content planning (topics + brief alignment)
- Research (news, studies, expert insights)
- Article writing (1,000 to 2,000 words)
- Outreach and publisher coordination
- Live URL(s) delivered in your dashboard
Choose how we target sites:
- DA Targeting: choose an authority bracket (DA40+, DA50+, DA60+) when DA is the priority.
- Smart Select: we prioritise relevance, traffic, and overall quality first. DA is a secondary signal.
Choose your targeting
Currency:
DA40+
Low-Medium Authority Placement
$162
per placement
- DA40+ guaranteed
- 200+ monthly organic traffic
- Approx. 1500-word article
- Research, citations & media
Get Started
Delivers 1 published placement on a DA40+ site, ideal for low to medium competition keywords.
DA50+
Medium–High Authority Placement
$228
per placement
- DA50+ guaranteed
- 500+ monthly organic traffic
- Approx. 1500-word article
- Research, citations & media
Get Started
Delivers 1 published placement on a DA50+ site, ideal for medium to high competition keywords.
Smart Select
Best-Opportunity Placement
$254
outcome-based
- Built for AI & SEO visibility
- High authority/traffic
- Approx. 1500-word article
- Research, citations & media
Get Started
Delivers 1 high-authority placement or 2 strong placements, based on best available opportunities.
DA60+
High Authority Placement
$335
per placement
- DA60+ guaranteed
- 1000+ monthly organic traffic
- Approx. 1500-word article
- Research, citations & media
Get Started
Delivers 1 published placement on a DA60+ site, ideal for high competition keywords.
*Traffic levels will vary if you choose strict ccTLD domain targeting
Which option should I choose?
- Pick DA Targeting if you need a specific authority bracket for your strategy or reporting.
- Pick Smart Select if you want the best overall opportunities for impact (relevance + traffic + quality).
Smart Select outcomes
With Smart Select, we prioritise relevance, traffic, and overall quality first, treating DA as a secondary signal.
Smart Select is an outcome-based package, not a fixed DA tier.
We select the best available opportunities at your budget and deliver one of the outcomes below:
1 x High Authority DA60+ Placement
You receive a relevant, high-authority placement on a DA60+ site when a strong opportunity is available.
1 x High Authority DA50+ Placement
You receive a relevant placement on a DA50 to 59 site. This is the baseline Smart Select outcome.
1 x High-Traffic Authority Placement
You receive a placement on a site with unusually high traffic (30,000+ monthly visits) for its DA range (often in the DA35 to 49 band), where traffic and relevance make it a stronger opportunity than a higher-DA site.
2 x High Quality Placements
If the niche is highly specialised or you are using strict ccTLD targeting, we may deliver two strong placements instead of forcing a weaker single option. This is the fallback that keeps the outcome high quality even when availability is limited.
Backlink Targeting FAQs
Not always. DA (a Moz metric) is a useful proxy for authority, but it is not Google’s metric and it does not capture everything that makes a placement valuable. In practice, relevance, traffic quality, and overall site quality can matter more than DA alone.
Smart Select is designed for this reality. It prioritises relevance and quality first, with DA as a secondary signal.
Both options include outreach and a published placement. The difference is what we optimise for.
- DA Targeting: you choose a minimum DA bracket (DA40+, DA50+, DA60+). Best when DA thresholds matter for your strategy or reporting.
- Smart Select: we prioritise relevance, traffic, and overall quality first, then consider DA. Best when you want the strongest overall opportunity at that budget.
Choose Smart Select when you want the best overall SEO value rather than a fixed DA bracket. It is ideal when:
- Relevance and traffic quality matter more than a specific DA number
- You want flexibility to take better opportunities slightly above or below a bracket
- You are optimising for long-term performance, not just metrics
Choose DA Targeting when you need guaranteed DA minimums. It is ideal when:
- You must hit a specific DA threshold for reporting or client requirements
- You want strict control over the authority bracket of placements
- You are buying placements to match a defined spec (for example, DA60+ only)
Yes. Many campaigns combine both: DA Targeting for strict authority requirements, and Smart Select for the best overall opportunities.
Common questions
- Is this white-label friendly? Yes.
- Is there a contract? No lock-in.
- Do you guarantee DA / traffic? DA is guaranteed on DA tiers; traffic is a minimum guidance and can vary with strict targeting.
- Are there volume discounts? Yes, tiered discounts up to 15% are available and tracked in your dashboard.
